Shade Critters offers a stylish, unique, and Instagram worthy collection of sun protective swimwear for infants, toddlers, and kids. UPF (Ultraviolet Protection Factor) is the system that measures the UV protection provided by fabric. Shade Critters offers UPF 50+, the highest rating fabric can have. Their sun safe swimsuits are designed with a “let’s play dress up” angle for the little ones mixed with trending prints that moms can’t get enough of. Shade Critters offers swimwear that the kids will love and mom can post.